Here is a quick list of the 5 most important HTML tags you need to have on your website to improve your search engine optimization.
Title Tags for SEO
<head>
<title>Keyword</title>
</head>
Remember to put your keywords BEFORE your category and BEFORE your website title. Separate your categories in the title tage with a | and not a – or other system.
Alt Text for SEO
<img src= “keyword.jpg” alt=”Keyword” />
Alt text for your images is now one of the most important onsite SEO factors. Remember a good alt text can also help your site be found in Google images search.
Header Tags for SEO
<h1>most important tag for your Keyword</h1>
<h2>second most important tag</h2>
<h3>third most important tag</h3>
Bonus Tag
You can also bold your keywords. This can help a little but don’t over do it.
<b>Keyword</b>
Many people ask me what they can do to get better rankings on the search engines. After I explain everything that Search Engine Optimization entails they inevitably say something along the lines of “But I thought it was just… you know… keywords and stuff.”
After the ump-teen time I came up with a list of the top 10 things an SEO newb can do.
- URL – If you have not bought one yet try and get a domain name that has your keywords in it.
- Title Tag – This is probably the most important place to put your keywords on your website. Your title can be found at the top of the browser next to the “e’ if you use explorer or the “firefox” symbol if you are using Mozilla. Note: If it says “Home” you are a newb!
- Meta Keywords – If you have stuffed these tags with a thousand keyword hopping to get Google to like you… you are a newb. Google has de-valuated the meta keyword tag and it means almost nothing, so try and keep it down to about 8 solid keywords that all relate to one theme.
- Keyword Density – Make sure to mention your keywords on your homepage. If you have a huge list of keywords at the bottom of your page or hidden in the background… Your a Newb! This is a black hat (bad) SEO practice called keyword stuffing and can get you penalized.
- Static Pages – When you make a new page make sure it is not using a Dynamic URL, and put your keywords in the URL. example: http://example.com/keyword/keyword-ideas.com
- Internal Linking – If all your links to other pages use anchor text like “click here” or “next page” guess what… You’re defiantly a newb. Use your keywords when linking to your pages.
- H1 Tag – Use keywords
- H2 Tag – Use keywords
- H3 Tag – If you don’t say “Use keywords” your a newb.
- Alt Text – By now we know you are an SEO newb, make sure your pictures have an alt text tag and that they use keywords. Remember the Google Bot doesn’t know that your image is a photo of a cat, you have to tell it.
This list is usually all an SEO newb can handle by them selves. I always offer them my services if they decide the really want to do some serious SEO.
If you feel you can handle a little more I found some other lists of Onsite SEO Tips:
24 Onsite Checkups
12 Basic Tactics
Onsite Tips
Feel free to comment if you are a newb and have any questions.
Onsite SEO, Website Development | Gary | 
November 13, 2009 12:56 pm | 
Comments (2) 
Subscribe